Comments on: Skittles: the cause of all world evil or just clever marketing? http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/ Tracking European web and mobile start-ups Mon, 13 Feb 2012 11:36:30 +0000 hourly 1 By:  | Strategic Social Media http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-541714  | Strategic Social Media Thu, 19 May 2011 22:03:44 +0000 http://uk.techcrunch.com/?p=3591#comment-541714 [...] the inside of a bathroom stall.  Some social media enthusiasts even posted obscene content just to test the limits of Skittles naïve foray into the [...] [...] the inside of a bathroom stall.  Some social media enthusiasts even posted obscene content just to test the limits of Skittles naïve foray into the [...]

]]> By: DERTy Talk « The Naked Pheasant http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-531911 DERTy Talk « The Naked Pheasant Thu, 31 Mar 2011 16:21:21 +0000 http://uk.techcrunch.com/?p=3591#comment-531911 [...] and dabble in social meeja. In 2009 it replaced its website with a Twitter search stream which split opinion but got people talking and now they’re at it again with its ‘Touch the Rainbow’ series of [...] [...] and dabble in social meeja. In 2009 it replaced its website with a Twitter search stream which split opinion but got people talking and now they’re at it again with its ‘Touch the Rainbow’ series of [...]

]]> By: Could Facebook replace your website? Electric Suitcase http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-527969 Could Facebook replace your website? Electric Suitcase Wed, 16 Feb 2011 12:14:06 +0000 http://uk.techcrunch.com/?p=3591#comment-527969 [...] created horror stories. For example, Skittles, which moved to user generated content in 2009, felt the pitfalls of this approach when visitors posted negative comments. A website comment section or a social media page with a [...] [...] created horror stories. For example, Skittles, which moved to user generated content in 2009, felt the pitfalls of this approach when visitors posted negative comments. A website comment section or a social media page with a [...]

]]> By: engelsk sprogkursus http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-460837 engelsk sprogkursus Wed, 03 Nov 2010 07:33:35 +0000 http://uk.techcrunch.com/?p=3591#comment-460837 Tyvm for the helpful post! I would never have discovered this on my own! Tyvm for the helpful post! I would never have discovered this on my own!

]]> By: Red Vines: A Case Study On How To Market Something That Everyone Already Likes | TechShadez http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-444077 Red Vines: A Case Study On How To Market Something That Everyone Already Likes | TechShadez Sun, 03 Oct 2010 05:02:29 +0000 http://uk.techcrunch.com/?p=3591#comment-444077 [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...] [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...]

]]> By: DVRHDMI » Red Vines: A Case Study On How To Market Something That Everyone Already Likes http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-425625 DVRHDMI » Red Vines: A Case Study On How To Market Something That Everyone Already Likes Thu, 26 Aug 2010 20:01:31 +0000 http://uk.techcrunch.com/?p=3591#comment-425625 [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...] [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...]

]]> By: Red Vines: A Case Study On How To Market Something That Everyone Already Likes » Tech Reviews http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-425601 Red Vines: A Case Study On How To Market Something That Everyone Already Likes » Tech Reviews Thu, 26 Aug 2010 19:00:26 +0000 http://uk.techcrunch.com/?p=3591#comment-425601 [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...] [...] to get people to tweet about them. Essentially you could Tweet anything you wanted and it whould appear on the Skittles front page. That’s just asking for trouble. Whenever you let someone type something on your front page, [...]

]]> By: Learn Social Media by Example: Skittles Steals the Social Media Rainbow | Thoughtpick Blog http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-319544 Learn Social Media by Example: Skittles Steals the Social Media Rainbow | Thoughtpick Blog Wed, 10 Feb 2010 21:34:13 +0000 http://uk.techcrunch.com/?p=3591#comment-319544 [...] everything, that this Skittles campaign sucked because of lack of control, that it’s just too risky for a corporation as big… Customers and Skittles-lovers are obviously [...] [...] everything, that this Skittles campaign sucked because of lack of control, that it’s just too risky for a corporation as big… Customers and Skittles-lovers are obviously [...]

]]> By: Faggot17 http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-273990 Faggot17 Fri, 23 Oct 2009 13:21:30 +0000 http://uk.techcrunch.com/?p=3591#comment-273990 Whitfield's version reached the top spot in the UK Singles Chart first, followed swiftly by Laine's. , Whitfield’s version reached the top spot in the UK Singles Chart first, followed swiftly by Laine’s. ,

]]> By: Pol65 http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-273514 Pol65 Thu, 22 Oct 2009 15:55:18 +0000 http://uk.techcrunch.com/?p=3591#comment-273514 I think there have to be psychological tests that we can perform about the nature of the soul, eternity, etc. , I think there have to be psychological tests that we can perform about the nature of the soul, eternity, etc. ,

]]> By: Anton Pale http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-245741 Anton Pale Fri, 31 Jul 2009 07:59:17 +0000 http://uk.techcrunch.com/?p=3591#comment-245741 Gute Aufmachung und tolle Themen - weiter so Gute Aufmachung und tolle Themen – weiter so

]]> By: 10 Social Media Campaigns that Failed! Avoid their mistakes! « Thoughtpick Blog http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-231211 10 Social Media Campaigns that Failed! Avoid their mistakes! « Thoughtpick Blog Mon, 15 Jun 2009 11:13:36 +0000 http://uk.techcrunch.com/?p=3591#comment-231211 [...] Twitter Campaign - Although it should have worked out in their favor, skittles underestimated the power of [...] [...] Twitter Campaign – Although it should have worked out in their favor, skittles underestimated the power of [...]

]]> By: Skittles bravely lets social media take over the homepage, redefines branding « Altimeter Group : Digital Strategy by Charlene Li, co-author of “Groundswell” http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-221610 Skittles bravely lets social media take over the homepage, redefines branding « Altimeter Group : Digital Strategy by Charlene Li, co-author of “Groundswell” Tue, 12 May 2009 00:14:09 +0000 http://uk.techcrunch.com/?p=3591#comment-221610 [...] Skittles: the cause of all world evil or just clever marketing? - TechCrunch [...] [...] Skittles: the cause of all world evil or just clever marketing? – TechCrunch [...]

]]> By: raxraxrax.com » Blog Archive » The Twitter Imps play with the Telegraph http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-214690 raxraxrax.com » Blog Archive » The Twitter Imps play with the Telegraph Mon, 20 Apr 2009 18:20:05 +0000 http://uk.techcrunch.com/?p=3591#comment-214690 [...] as the recent Skittles debacle showed – automatically republishing Tweets based on keywords searches can be dangerous – [...] [...] as the recent Skittles debacle showed – automatically republishing Tweets based on keywords searches can be dangerous – [...]

]]> By: raxraxrax.com » Blog Archive » The Twitter imps come out to play with the Telegraph http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-214689 raxraxrax.com » Blog Archive » The Twitter imps come out to play with the Telegraph Mon, 20 Apr 2009 18:17:43 +0000 http://uk.techcrunch.com/?p=3591#comment-214689 [...] as the recent Skittles debacle showed – automatically republishing Tweets based on keywords searches can be dangerous – [...] [...] as the recent Skittles debacle showed – automatically republishing Tweets based on keywords searches can be dangerous – [...]

]]> By: TweetMod - Moderated Twitter Stream | Made By Many - London based next generation social media digital agency http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-212024 TweetMod - Moderated Twitter Stream | Made By Many - London based next generation social media digital agency Thu, 09 Apr 2009 10:29:37 +0000 http://uk.techcrunch.com/?p=3591#comment-212024 [...] What was quite an innovative idea opened Skittles up to quite some exploitation, people posted literally anything to get on their homepage, regardless of how gratuitous. [...] [...] What was quite an innovative idea opened Skittles up to quite some exploitation, people posted literally anything to get on their homepage, regardless of how gratuitous. [...]

]]> By: オンラインの自分を簡単にまとめて表示できるUnHub http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206242 オンラインの自分を簡単にまとめて表示できるUnHub Wed, 18 Mar 2009 02:24:45 +0000 http://uk.techcrunch.com/?p=3591#comment-206242 [...] そのサービスの名前はUnHubと言い、今月になってからほんの数日で構築されたサービスだ。キャンディーメーカーのSkittlesが果敢に挑戦しているメインウェブサイトへのソーシャルメディアの投入実験にアイデアを得たものだとのこと。 [...] [...] そのサービスの名前はUnHubと言い、今月になってからほんの数日で構築されたサービスだ。キャンディーメーカーのSkittlesが果敢に挑戦しているメインウェブサイトへのソーシャルメディアの投入実験にアイデアを得たものだとのこと。 [...]

]]> By: UnHub Offers A Simple Way To Showcase The Online You | Technology news http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206236 UnHub Offers A Simple Way To Showcase The Online You | Technology news Wed, 18 Mar 2009 00:16:39 +0000 http://uk.techcrunch.com/?p=3591#comment-206236 [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...] [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...]

]]> By: The Far Edge » Blog Archive » UnHub Offers A Simple Way To Showcase The Online You http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206234 The Far Edge » Blog Archive » UnHub Offers A Simple Way To Showcase The Online You Wed, 18 Mar 2009 00:00:12 +0000 http://uk.techcrunch.com/?p=3591#comment-206234 [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...] [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...]

]]> By: Scooopy.net » UnHub Offers A Simple Way To Showcase The Online You http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206222 Scooopy.net » UnHub Offers A Simple Way To Showcase The Online You Tue, 17 Mar 2009 20:20:35 +0000 http://uk.techcrunch.com/?p=3591#comment-206222 [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...] [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...]

]]> By: UnHub Offers A Simple Way To Showcase The Online You | Reviews Manual http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206211 UnHub Offers A Simple Way To Showcase The Online You | Reviews Manual Tue, 17 Mar 2009 17:48:15 +0000 http://uk.techcrunch.com/?p=3591#comment-206211 [...] it was shapely early this period in meet a pair of days, inspired by what sweets sort Skittles was bravely experimenting with using ethnic media on its important [...] [...] it was shapely early this period in meet a pair of days, inspired by what sweets sort Skittles was bravely experimenting with using ethnic media on its important [...]

]]> By: UnHub Offers A Simple Way To Showcase The Online You | My Blog Channel http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206190 UnHub Offers A Simple Way To Showcase The Online You | My Blog Channel Tue, 17 Mar 2009 16:42:14 +0000 http://uk.techcrunch.com/?p=3591#comment-206190 [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...] [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...]

]]> By: shhexycorin http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206177 shhexycorin Tue, 17 Mar 2009 16:14:46 +0000 http://uk.techcrunch.com/?p=3591#comment-206177 Mwa hahaha! I have the #1 spot for skittles on Flickr http://www.flickr.com/search/?w=all&q=skittles&m=text *rocks* Mwa hahaha!

I have the #1 spot for skittles on Flickr

http://www.flickr.com/search/?w=all&q=skittles&m=text

*rocks*

]]> By: UnHub Offers A Simple Way To Showcase The Online You http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-206166 UnHub Offers A Simple Way To Showcase The Online You Tue, 17 Mar 2009 15:46:59 +0000 http://uk.techcrunch.com/?p=3591#comment-206166 [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...] [...] was built earlier this month in just a couple of days, inspired by what sweets brand Skittles was bravely experimenting with using social media on its main [...]

]]> By: Just *what* do you want? « Gary Andrews http://eu.techcrunch.com/2009/03/02/skittles-the-cause-of-all-world-evil-or-just-clever-marketing/comment-page-2/#comment-205191 Just *what* do you want? « Gary Andrews Tue, 10 Mar 2009 14:21:32 +0000 http://uk.techcrunch.com/?p=3591#comment-205191 [...] a while people started cottoning onto this and includes tweets about paedophiles and the like to watch them get onto the home page. Social media types are a nice bunch, but we do have a somewhat [...] [...] a while people started cottoning onto this and includes tweets about paedophiles and the like to watch them get onto the home page. Social media types are a nice bunch, but we do have a somewhat [...]

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