Just to clarify, Wraply.com let’s your friends contribute towards an expensive gift you want. Amazon Wishlist, as far as I was aware, doesn’t let you receive funds towards the cost of an expensive gift.. Or is there a feature I wasn’t aware of?

For me Wishli.st is a closer competitor, given it allows you to collect payments from multiple parties. But perhaps the value proposition got lost in the final presentation we did? Or maybe our website doesn’t explain it clearly enough?

Kind Regards
@farhan

The last Launch48 was fantastic and by the sounds of it, so was this one.

Good luck to all the contestants taking their ideas past the weekend.

Mike, it’s great to see TCEurope getting involved in these events, we definetely need more coverage in Europe. There are quite a few events in London, what other events are TCEurope planning to attend and cover?

Cheers,
Ale

I left having had an amazing weekend and, especially once I got home and had time to reflect, a real belief in the idea Lucian created and the team refined over the course of the weekend.

We identified the issues Ryan highlighted above and dozens more. But at the end of the day corporations are desperate to utilize social media and Given gives them a way to do so. Will it result in a major brand sponsoring someone who’s profile pic is entirely inappropriate? Yes – but only to that persons network, people who already know what they are like. For $10 sponsorship of a 22 year old girl who lives in London and has 1,000 friends a company will get a message that has personal meaning and will appear on the feed of every single one of those friends (and in the future their Twitter feeds). That company has then managed to reach out to their target market in a far more effective way than any display ad is ever going to achieve.

There are issues to get through but we have a committed team that is going to lead this forward to success.

Fantastic time over the course of the weekend. Being able to network and see how people work and develop was fantastic.

Though the pitch wasn’t accepted, it looks like the contacts made will make Flirtlater a reality, which is hugely exciting.

Mr Parks, we didn’t get around to talking y’day re. PR. Add me on Twitter ‘n’ we’ll talk: @flirtlater.

Great event, cheers for the mentoring Fabio. IraceU – fantastic people to work with.

The guy behind Protected.cc, even if this doesn’t take off, is well-worth keeping an eye out for. Such an accomplished/funny presenter too, really wasn’t expecting that…move over Jimmy Carr!

Cheers, and looking forward to the next one.

James.

Where I can’t agree with you is the ROI thing – Facebook ads are not comparable at all with this, not even if the CPM was 1p. Given.org is a great way/idea to convey a message and show some corporate responsibility that most times exists but it’s not publicised, while the ads are most times irrelevant and ignored things people don’t bother at all to look at (despite being targeted). Also, not less important is the fact that the ad lasts one single impression and then it’s gone, forgotten… while the Given.org mechanism allow the message to stick, be ‘liked’ and shared, searched, etc.

Last but not least, I wasn’t and I’m not part of the Given.org team so my judgement is unbiased, though informed because I was one of the Launch48 organisers.

Cheer all the teams on, and support a fun way to learn about web entrepreneurship.

If you were actually there and have good pointers about the presentations – get in touch at my firstname.surname at wraply.com – I’d love to hear valid feedback from attendees.

Anyone who was there have comments about the presentations? I thought they were all superb. Some were humorous, some were slick, some had very fancy demos, some had solid business propositions. But not one failed to deliver something impressive by 4pm.

James – if you weren’t there, I definitely recommend you signup to the next Launch48 and give it a go – it was great. Get on the pitch and play!

Steve

I know they’ve been arranging something called a “24 hour business camp” in Sweden which works along similar lines, which has actually drawn quite a crowd.

I hope the next event gives a little more pre notice!

Well done to everyone!

You have missed the point of a pitch and presentation.

You always assume your audience is the potential user of the product or service. The key is in the title launch48!

The problem wasn’t the functionality it was your explanation which failed to properly convey the idea.

Kudos to the entrants being criticized on the validity of their ideas. I hope you find your niche.

Further, if brands will be associated with individuals they are at risk if they are seen to be supporting people who act inappropriately or contrary to the values of the brand, this cannot be controlled and is a big hurdle.

Lastly, companies will not want to be spammed with individual sponsorship requested.

Any one of these could be a showstopper and I think you’re going to have problems with all three. There’s a reason why no-one has done what you’ve done.

A minor but vital correction to your article. Protected.CC was fully functional and live at the point of presentation. In fact, by virtue of the fact that our technology does not require a sign-up, it was more than a closed beta – effectively, an open beta, anyone could have emailed at the time of our presentation to see for themselves how the technology works (as many did). The only reason we chose to desist from doing the live demo was that the organizers themselves had tested it independently and preferred us to move onto the Q&A, as we were running out of time.

Look at the Launch48 blog for their test case (http://www.launch48.com/10-minutes-to-go/)

Of course, the server is presently switched off so http://Protected.CC is available but the service is not live right at this moment but do watch the space!

Thanks for covering the event & congrats to all the other teams for putting forward great work!